The 2023 annual estimates for tourism expenditure in New Zealand reflect the impact of COVID-19 on the country’s economy. Total tourism expenditure increased by 39.6% ($10.7 billion) from the previous year, with international visitors contributing $9.9 billion to the economy. Tourism New Zealand’s domestic work evolved during FY 21, with targeted campaigns encouraging family travel, city breaks, and winter enjoyment. Total tourism expenditure was 37.7 billion, an increase of 39.6% ($10.7 billion) from the previous year. International tourism expenditure increased 456.9% ($8.9), and international tourism’s overall contribution to New Zealand’s total exports of goods and services was 11.4%.
The tourism sector contributed $13,266m to New Zealand’s GDP in 2023, averaging 3.5 of the country’s economic output compared to 1.6 in 2000. Growth in the tourism sector in New Zealand has averaged 6.9 since 2000. Tourism generated a direct contribution to GDP of $13.3 billion, or 3.7% of GDP, an increase of 30.9% ($3.1 billion). The indirect value added of tourism was $22 billion, or 6.2% of GDP international.
Total tourism expenditure increased 39.6% to $37.7 billion, following an increase of 1.8% in the March 2022 year. Domestic tourism expenditure increased 7.2 ($1.8 billion) to $26.9 billion, while household tourism expenditure decreased 2.8 ($576 million). In 2023, the hotel segment of the New Zealand travel and tourism market reached a revenue of just over $880 million US dollars.
New Zealand’s tourism revenue reached 5 USD bn in December 2023, compared to 2 USD bn in the previous year. The global golf tourism market size is expected to grow at a CAGR of 5.5 from 2022 to 2030, attributed to the increasing number of golf tournaments.
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How much money does NZ make from tourism?
New Zealand’s tourism sector saw a significant increase in expenditure, with total expenditure reaching 37. 7 billion, a 39. 6% increase from the previous year. International tourism expenditure also increased by 456. 9% to $10. 8 billion, contributing 11. 4 to the country’s total exports. GST generated from international tourists reached $1 billion, while overseas visitor arrivals increased by 858. 7% to 2, 199, 073. Tourism contributed a direct contribution of $13.
3 billion to the GDP, while the indirect value added of tourism industries generated an additional $8. 8 billion. 189, 432 people were directly employed in tourism, making up 6. 7% of the total workforce.
Does New Zealand get a lot of tourists?
Tourism in New Zealand is a significant sector of the national economy, contributing to NZ$ 16. 2 billion in GDP in the year ending March 2019. Tourism supports 188, 000 full-time jobs, supporting nearly 7. 5 of the workforce. Despite geographical isolation, international tourists account for 17. 1% of New Zealand’s export earnings. The country markets itself as a “clean, green” adventure-playground, with activities like bungee jumping and whale watching marketed primarily to individual and small-group travelers. Australia is the largest group of international tourists, followed by Mainland China, the United States, and the United Kingdom.
The majority of international tourist arrivals to New Zealand come through Auckland Airport, which handled 11. 5 million international passengers in 2019. Many tourists spend time in Auckland, Christchurch, Queenstown, Rotorua, and Wellington, as well as other high-profile destinations like the Bay of Islands, the Waitomo Caves, Aoraki / Mount Cook, and Milford Sound. Many tourists travel considerable distances through the country during their stays, typically using coach lines or hired cars.
In June 2018, the New Zealand government announced the imposition of a “tourist tax” of around NZ$25 to NZ$35 for international visitors, excluding Australians, many Pacific islanders, and young children. The taxation is planned to be implemented in 2019 through a newly proposed electronic travel-registration process.
Is tourism a major economic activity in New Zealand?
Tourism is a significant part of New Zealand’s economy, with visitors primarily coming from Australia, the UK, the US, and China. The country’s economy is developed but comparatively small in the global marketplace. In the late 19th and early 20th centuries, New Zealand’s standard of living was one of the highest in the world, primarily due to agricultural exports. However, after the mid-20th century, growth rates slowed due to the slow growth of the UK’s economy, its eventual membership in the European Community, and high tariffs imposed by major industrial nations.
New Zealand’s economic history since the mid-20th century has focused on growth and diversification through new markets, products, manufacturing expansion, and free-trade agreements. Government intervention in the economy has been a long-standing issue, with state institutions competing in banking and insurance and an extensive social security system. However, since the early 1980s, government policy has generally shifted away from intervention, retaining basic elements of social security.
Government enterprises like the Post Office have become more commercially oriented and less dependent on government subsidies. Additionally, administrations have attempted to increase labor market flexibility by amending labor laws and encouraging immigration.
What country brings in the most money from tourism?
The US leads the travel and tourism market in revenue with 204. 45 billion U. S. dollars, followed by China with 149. 18 billion U. S. dollars, and Canada with 16. 75 billion U. S. dollars, resulting in a difference of 187. 7 billion U. S. dollars. Other insights include a ranking by country regarding revenue in the market and a subsegment in the Netherlands’ Cruises segment. Statista Market Insights covers a wide range of markets.
Does tourism bring in money?
Tourism is a vital contributor to economic growth, generating income and employment. It goes beyond leisurely vacations and contributes to the global economy. However, the COVID-19 pandemic severely impacted the tourism industry, leading to airport closures, empty hotels, and a complete revenue halt for online travel agencies. This has left the travel and tourism industry in a state of limbo.
What country visits NZ the most?
New Zealand’s international tourist numbers have surged by over 718 percent in the financial year 2023, with Australia, the United States, and the UK being the largest groups of visitors. The country’s tourism sector has also seen an increase as one of the 2023 FIFA Women’s World Cup hosts alongside Australia. Auckland, the largest urban area, is a popular destination for both international and domestic visitors, with visitors from Australia being the most prevalent group.
However, tourism’s carbon footprint is causing concern. Almost nine in ten New Zealanders view tourism positively, citing its economic and societal benefits. The industry has significantly impacted post-pandemic economic recovery, creating opportunities for regional economic growth, business growth, and employment. However, the environmental impact of tourism is causing concern, with increased pollution, pressure on natural resources, and damage to New Zealand’s natural environment and wildlife.
To protect and preserve the environment, New Zealanders are calling for more measures to mitigate the impacts of tourism, such as education efforts, contributions from tourism operators to environmental initiatives, and limitations on the number of visitors on protected land.
Is tourism in NZ the biggest export?
In the year ending March 2023, tourism constituted New Zealand’s second largest export revenue.
How much money do tourists bring in?
Travel and tourism contributed approximately 7. 7 trillion U. S. dollars to the global GDP in 2022, making up 7. 6% of the total GDP. The industry is highly competitive, with an endless variety of destinations, activities, modes of transport, and accommodation available. In 2023, it contributed 9. 9 trillion U. S. dollars, making up 9. 1% of the total GDP. The United States and China emerged as the leading travel markets, with France being the destination with the highest number of inbound tourists. Paris, the capital city of France, hosted the Louvre, the world’s most visited museum, with 8. 9 million visitors in 2023.
The digitalization of the global tourism industry has led to the global online travel market, which amounted to nearly 600 billion U. S. dollars in 2023, forecasted to exceed 800 billion U. S. dollars by 2028. Leading travel companies in the online market include Booking Holdings Inc. and Expedia, which use fare aggregators and metasearch engines to help consumers find their preferred travel-related products and services. Airbnb, an online marketplace for short-and long-term homestays, has taken the accommodation world by storm since its founding over 15 years ago.
Who funds tourism New Zealand?
Tourism New Zealand is a Crown entity funded by the New Zealand Government, responsible for marketing New Zealand as a tourist destination. It operates in 31 regions and manages promotion to international and domestic visitors. Regional tourism organisations (RTOs) operate in these regions, some funded by local councils and others by annual membership fees. The tourism industry offers products, experiences, and activities for both international and domestic visitors.
What is the main source of income in New Zealand?
New Zealand’s economy is primarily based on agriculture and services like tourism, retail, and wholesale trade. The agricultural sector is the largest, accounting for 5. 7 of GDP and 6 of the total workforce. Main agricultural products include dairy, meat, wood, fruit, vegetables, seafood, wheat, and barley. New Zealand has a thriving wine industry and is rich in natural resources like gas, oil, and coal. On average, migrants make up 15 of the agricultural workforce.
Industry accounts for 19. 7 of GDP and 21 of the workforce. Main industries include log and wood articles, food processing, manufacturing, mining, transportation equipment, construction, aluminum production, and paper products. The manufacturing sector accounts for 9 of GDP, while the construction industry contributes over NZD 17. 5 billion to the GDP for the year ending September 2023.
What is 100% pure New Zealand?
The “100 Pure New Zealand” campaign, launched in 1999, has been a global success in promoting New Zealand’s green and clean natural environment. However, the campaign has faced criticism from tourists, locals, and the media, who question whether New Zealand truly is 100 pure. This study analyzes the positive and negative impacts of the campaign on visitor perceptions and experiences using a secondary literature review and content analysis method. The findings show that the campaign has been successful in attracting international visitors, with positive reviews strongly indicating the campaign’s success.
However, from a local perspective, the campaign has become a catalyst for environmental critique, demonstrating that it is more than just a marketing campaign to encourage visitor growth. The study provides a framework for understanding the impact of the 100 Pure New Zealand campaign on visitor perceptions and experiences.
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The other thing with the UV levels is that the air is really clear, and there is very little stuff between you and the sun (ie dust, water vapour, air pollution). I grew up in NZ, and live in Melbourne Australia now. I am pasty white, but usually don’t get burnt as bad in Melbourne – which is roughly the same latitude as Auckland. When I go back home to NZ though, it’s smothering on sunscreen time, because I *will* get burnt in only a few minutes.
I think the biggest problem with planning a trip to NZ is you DO need to plan at least 2 weeks. We were in NZ July of 2023 for 12 days. Flew into Auckland, rented a car and drove to South Island. Big mistake, a waste of 3 days not to mention cost to take the ferry. You should plan on either 2, 2 week trips or one 4 week or longer trip. For a 2 week trip, pick 1 island. We would do South Island first and fly directly to Nelson and rent a car from there. Looking back we would have saved 3 days of travel and the cost of the ferry. Air New Zealand has great deals where you can fly to many destinations in South Island for no extra charge(flying from LAX). Or some sales may be just a bit extra. We are planning on doing this again next year. Also keep in mind $40 NZ is about $24 US
Thanks for the tips, covered them well, and a little in the flexible itinerary, but possibly one of the biggest driving tips is to allow a lot of extra time for the weather / road conditions. This is especially so for Aussie and other such nations where roads are fairly fast to drive between towns etc. Black ice any time of year, lots of winding roads, especially Fiordland region,, and plenty of scenic spots to just stop nad sit for a while and eat your (cheaper) packed lunch 🙂
Really enjoyed this article, thank you both! I’m wondering if it would be okay to ask a Q that you might choose for an upcoming Q&A? (I work on sunday mornings so can never catch them live unfortunately!) I have booked a south island trip for this coming July and am very excited 🤗 Our 7 day itinerary is as follows: Akaroa (1night) – Tekapo (1 night) – Mt. Cook (2 nights) – Wanaka (2 nights) – QT (1 night). I would be so interested if you had any suggestions for activities on this trip please 😊 Currently I would like to do the Shamarra Alpaca Farm, Tekapo Stargazing and hot pools, Hooker Valley Track and hopefully some skiing in Cardrona. If you had any other suggestions it would be awesome to get your perspective! Thank you for the awesome work that you do! 👍
A couple of tour guides talking into their dash am while driving in a small but noisy car. She is a Kiwi, I believe and he is…French, perhaps? Their choice of informing us while blurring at speed.through Aotearoa might have been off. They are somewhat difficult to understand, given the car noise, and the speeding scenery is a whacky background. You could get the same information from a quick Google search…
Hello This is Amit from India. I am planning to come to Christchurch. My arrival is 5th midnight to departure on 11th April in morning. I have conference in te pae Convention centre on 8th April. I am planning to do day trips from Christchurch. Can you suggest me itinerary for 6,7,8th evening, 9th and 10th April. It will be useful if it is cheap. We ll have 4 month old infant with us.
Are rice common in new zealand? I mean do you guys prefer bread or rice? I can live without bread but not without rice 😅 I’m not sure if rice per kg is expensive there or cheap. I am from the Philippines and rice is a must have on every meal (breakfast, lunch, dinner and sometimes afternoon break/ middle time of lunch and dinner). What foods are cheap in new zealand? Based on my research from other articles, they said bring clothes, umbrella, winter clothes (it doesnt even snow in my country but they said it is cheaper to buy here than in nz), dried fish, etc. Is it gonna be hard to get a job in nz but no related work exp? I want to work in a hotel as a receptionist but I don’t have the work experience. I graduated from tourism management though.
If you don’t want to loose $400 before getting into the country, don’t try to bring in food without declaring it!!! Got a sandwich in your carry on, declare it! Got a traditional snack, so small, who cares, declare it! In almost all cases, there’s no problem, you get to keep the food, BUT, fail to inform Customs….$400 fine! Try and hide the food…you may be REFUSED ENTRY. New Zealand’s Ecco system is unique and fragile. We take bio-security SERIOUSLY!!