Which Australian State Receives The Most Tourists?

In the financial year 2020, Sydney was the most popular tourist region in Australia, with around 2.8 million international visitors. The other major east coast cities, Melbourne and Brisbane, ranked second and third, respectively. Domestic tourism performed strongly in March 2023, with trips, nights, and spend increasing compared to the previous quarter.

Australia is home to six states, two territories, and eight capital cities, each offering unique experiences. New South Wales was the most popular for interstate domestic visits, with over 36 million domestic tourists staying overnight in the year ended December 2023. The Northern Territory saw the least, with 1.7 million visitors, adding up to $2.2 billion in expenditure.

New South Wales was the most visited state in Australia in the year ended June 2023, with over 2.7 million international travelers visiting the country. Australia is the world’s fifth most visited country, according to the World Tourism Organization. In the financial year 2018/19, tourism was Australia’s most popular destination.

Brisban has been crowned the most-visited destination in Australia this year by Greyhound Australia, highlighting its appeal and popularity. The Australian Capital Territory saw a rise of 96 (or $0.7 billion), New South Wales increased by 95 (or $9.1 billion), Victoria increased by 85 (or $6.4 billion), and South Australia increased by 97 (or $0.7 billion).


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According to the United Nations, Australia is the second-best country in the world to live, due to its excellent quality of life index.


What is the safest state in Australia?

A study conducted by B and D Garage Doors has identified the Australian cities with the lowest and highest rates of safety, with Victoria being the safest state, exhibiting a perfect Safety Score of 100. These findings offer valuable insights for potential homebuyers and residents.

What is the current state of tourism in Australia?

Australia’s tourism spend increased by 19% in 2023, despite a challenging environment, indicating resilience in demand and the attractiveness of Australia’s offerings to both domestic and international travelers. The country has also made progress in integrating sustainable practices into the visitor economy, with the launch of a new National Sustainability Framework endorsed by all tourism Ministers.

Which Australian state has the most tourists?
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Which Australian state has the most tourists?

Australia’s tourism industry is a significant contributor to the country’s economy, with New South Wales, Queensland, and Victoria being the top three states for visitor numbers since 1991. Tourism is the world’s fortieth most visited country, with the sector contributing 3. 1 of Australia’s GDP and A$60. 8 billion to the national economy. In the financial year 2018/19, tourism was Australia’s fourth-largest export and was growing faster than national GDP growth.

In the calendar year up to December 2019, 8. 7 million international visitors were in Australia. Tourism employed 666, 000 people in Australia in 2018-19, with about 48 of them being full-time and 54 female. Tourism also contributed 8. 2 of Australia’s total export earnings in the same period.

Which city in Australia has the most tourists?

A survey revealed that Sydney and Melbourne were the most visited capital cities, with nearly two-thirds of respondents having visited them. Brisbane was the third most visited city, with nearly 60 people having visited at least once. Darwin was the least visited, with only 16 people having visited. Women were slightly more likely to visit Sydney, while men were slightly more likely to visit Adelaide.

Which state has highest tourism?
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Which state has highest tourism?

India’s tourism industry has seen a significant decline in recent years, with a decrease in foreign tourists from 10. 93 million in 2019 to 6. 19 million in 2022 and 1. 52 million in 2021, respectively. This has led to India becoming the 22nd most visited nation in the world and 8th in Asia and Pacific. Gujarat, which topped the list in foreign tourism in 2022, continues to be a global hotspot. The World Economic Forum’s Travel and Tourism Development Index 2021 ranks India 54th out of 117 countries, with the country ranking 34th out of 140 countries.

The report also ranked India’s tourism sector 13th out of 140 countries. India’s air transport infrastructure ranks 33rd, with reasonable ground and port infrastructure ranking 28th. The country also ranks high in natural resources, cultural resources, and business travel. The World Tourism Organization reported that India’s tourism receipts in 2012 ranked 16th in the world and 7th among Asian and Pacific countries.

The Ministry of Tourism designs national policies for tourism development and promotion, collaborating with various stakeholders, including central ministries, state governments, union territories, and private sector representatives. The ministry also maintains the Incredible India campaign to promote tourism in India.

Which state in Australia is the most popular?

Queensland is a popular destination for international travelers, particularly from China, New Zealand, and the United Kingdom, and is also a preferred destination for Australians traveling within the country. Queensland’s five principal tourist destinations each possess distinctive highlights and attractions.

Where do most tourists come from in Australia?

Australia’s top five source countries for international tourists for the year ending March 2024 are New Zealand, China, the United States of America, the United Kingdom, and India. This is a significant increase from pre-COVID levels, where China was the top destination. New Zealanders are a significant source of international tourists to Australia due to their proximity and strong cultural ties, making them the top destination for international tourists.

Which Australian state is best to live in?

This guide provides a comprehensive list of the best places to live in Australia in 2024. It highlights New South Wales as a prime location for Sunshine seekers seeking a blend of city life and natural escapes, with opportunities in the tech sector. Other states include Northern Territory, Queensland, South Australia, Tasmania, Victoria, and Western Australia. The guide aims to help individuals make decisions based on lifestyle factors and work opportunities, rather than federal tax and healthcare management. The guide covers cosmopolitan cities, small towns, coastal living, and countryside, ensuring that residents can find the perfect place to live in Australia in 2024.

Does Sydney or Melbourne get more tourists?

Sydney has a higher tourism industry with 12, 753, 000 international arrivals last year, nearly twice the number of Melbourne residents. The city’s iconic landmarks and transportation options are popular, with driving being the most common commute option. However, Melbournites drive more to work than Sydneysiders, and walking is more common than cycling. Melbourne residents are less likely to use cycling in their commute.

Which state spends the most on tourism?

California is the most prominent region in the United States in terms of tourism spending, representing 12% of the total. In 2022, the total expenditure was $300 billion, with the top five regions (Florida, New York, Texas, and Nevada) accounting for 42% of the total. The final figure is 37. In 2022, the total amount of expenditure on tourism in the United States was estimated at 12, 097, 000, 000 United States dollars.

Where do Aussies travel the most?
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Where do Aussies travel the most?

Indonesia has become Australia’s most popular travel destination after 50 years, with 1. 37 million Australians visiting Indonesia in 2023, while 1. 26 million visited New Zealand. The difference in travel patterns is significant, with Indonesia being the most popular destination for holiday and family visits, while New Zealand has been the most popular since 2019. The Australian Bureau of Statistics reports that short-term returns from COVID are still recovering.


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Which Australian State Receives The Most Tourists
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Debbie Green

I am a school teacher who was bitten by the travel bug many decades ago. My husband Billy has come along for the ride and now shares my dream to travel the world with our three children.The kids Pollyanna, 13, Cooper, 12 and Tommy 9 are in love with plane trips (thank goodness) and discovering new places, experiences and of course Disneyland.

About me

23 comments

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  • I recently got my Permanent Residence as a Nurse from UK. I just got back from a reccy trip to Brisbane and was blown away by how relaxed it was, endless hikes and walks not far from the city/suburbs and only 45mins drive to north there was Bribie Island with a lovely beach. Gorgeous place and can’t wait to get back and stay permanent.

  • As a migrant of 10years in Australia, we’ve settled in Adelaide. Started in Sydney (financial trap and rat race) went to Brisbane, then Cairns- probably the most lush part of the country, locals come first in terms of employment opportunities which is fair enough, just something to be aware of. Then moved to Perth- best beaches by far, way too sprawled out for me though when public transport isn’t nearly as frequent as other states, takes too long to get from A to B with no traffic! Moved to Broome – if you’re unsettled/ backpacking, try do a stint here! It’s the Bali of Australia, tropical style resorts, beautiful beaches and the most laid back place on the continent. Lots of hospitality employment options too that include accommodation. Then went back to Sydney for family connections of my partner and we started a family. The new family dynamic is what made us choose Adelaide. More like a big country town but with all the amenities you could need, great schools, property prices a fraction of the bigger cities and plenty of employment opportunities in all sectors with little to no difference on income expectation compared to the big cities. Thanks for the opportunities Straya😊🇦🇺🪃

  • I am absolutely fortunate to be living in Australia because of the laidback lifestyle. Job opportunities, healthcares, education and many more to offer for an exuberant lifestyle. It is well-known for its larger landscapes, natural wonders, beaches and desserts. I love to live in Perth due to sunny beaches, small city, and it’s least competitive. Plus on a hindsight, it is close to Singapore and Bali.

  • I live in Brisbane, Australia and I personally feel that it is one of the most liveable cities and very peaceful with a low population but still has all the big city amenities. Probably what Sydney/Melbourne used to be 20 years or so ago. Its all about the branding on a global scale – that Sydney and Melbourne are the best cities in Australia so they’re growing rapidly at 100k+ people added per year and that is contributing to rising house prices. Brisbane is relatively more affordable on that front and does have exciting places such as the Goldcoast and the Sunshine Coast on its doorstep. Not to mention the fantastic all-year round sunny weather. It is only lacking in public transport and infrastructure and a bit of entertainment/culture but that is soon to change in the lead up to the 2032 Olympics with Queens Wharf, Brisbane Metro, Waterfront Brisbane and Cross River Rail.

  • So i’m Aussie living in western Sydney and I have to mention that you generally want to avoid living in the city due to high housing cost and you’ll be forced to live in an apartment which some people prefer but i highly dislike because you’ll be cramped. I know this because my uncle bought a tiny apartment in a large building for about $1.5 million AUD which I thought was a ripoff since it’s tiny and pathetic and you have to deal with neighbours and the only upside is that there’s a beautiful view of the city but in my opinion it isn’t worth it, so I recommend to stick with suburbs and an actual house if you plan to move to Australia. Cheers

  • I lived in Australia from 1970 to 1979 and it was wonderful. Beautiful beaches, good food, Mediterranean in that you take your basket with you after work and visit the fruit market, butcher, baker and have a one on one relationship with them. Free medical, great transportation. I lived down at Palm Beach and you have busses that take you to Sydney so you can shop or take the ferry or hydrofoil across the bay from Manly Warf. Magical place. You are indeed fortunate to live there. My mom is Australian and she married a Yank.

  • My wife and I have lived in all the listed locations with the exception of Hobart, this is not a list of the top places to live in Australia by any stretch of the imagination. Having travelled extensively in Australia some more likely candidates would be ; The Atherton Tableland, Toowoomba, Hervey Bay, Rutherglen, The Mornington Peninsula and so many more locations more attractive than the big cities. Have you ever been to the land of OZ ?

  • Being an American who’s lived in Sydney for about 22 years I can tell you life here is easier than in the States. Biggest downside to living in Australia is it’s way way way too over-regulated in a not-so-good way and focuses to much on its revenue generation from the poor drivers. For example, I received a speeding ticket from a stationary speed camera stating I was 4kms over the speed limit. Just realize it’s the Queens rule here which is a different way of living than in the States.

  • Something to note is that five of the cities in this list are among the top 20 least affordable cities in the world for housing, with Sydney and Melbourne in the top 5. Brisbane and Hobart used to be nice alternatives to Sydney and Melbourne but then their house prices jumped by more than 30% during 2021. So if you’re the average person you can’t afford to buy in any capital city unless you make heavy compromises. Sydney is beautiful but very expensive and the traffic is atrocious – definitely a place to visit but not live. Brisbane is not an exciting or charismatic city but does have a nice lifestyle and the weather is usually very nice (notwithstanding the recent floods). Would have been cool to see some smaller cities on this list.

  • The Gold Coast is next door to Brisbane. If you live in either city you can enjoy both. Its 57 mins from the heart of Brisbane City to the heart of the Gold Coast Surfers paradise by car (outside peak) or the cities share a rail network if you get an express train the journey isn’t too long either. I live on the south side of Brisbane and it’s about 25mins to say Movie World…. If we still went to theme parks.

  • Greatings from Vancouver Island BC Canada, Cain’s is pronounced Cans. Wonderful country. Been a couple of times. Never went to the capital or Hobart but been all the way around and down the middle. Loved the Great Barrier Reef & Broome. (Planned on being in Broome for 4 days and spent 6 weeks). Great Barrier Reef, left from Magnetic Island on a sailboat (13 islands) for a full month, just awesome then. (sadly the reef has declined in it’s beauty since). Go if you get the chance. You’ll be glad you did. Cheers!

  • As a born and raised Aussie and having lived all over the place – bit sad he just named big cities. We live in the Upper Blue Mountains in NSW – about two hours drive from Sydney. BEST place I’ve ever lived. We live in a Natural Wildlife region so zero pollution, not much traffic and such a laid back life style.

  • Stay away from the big cities unless you absolutely have to. I left Australia 8 Years ago for Europe and returned 4 Years ago. I live 200km north of Adelaide, in a beautiful country Town, we have got a Supermarket, Dr’s Surgery, a Service Station, a Hospital and a Chemist shop, only 25 km from the Admin Centre of the Area. Now 3 Years ago as we returned to Aussi, we purchased a 3-bedroom House on 1000m2 for 127K and life is beautiful. if you come to Aussi and you are not selective or in a hurry for any specific Job, move to Country Australia. I have lived in Sydney, Melbourne, Adelaide, near Canberra and I can say without a second doubt, that I would never change.

  • Well, these are all beautiful places but …..with quite unusual distances compared to other Countries in the world and this might make a difference for living. In Europe in a span of a couple of hours flight one can reach different Countries and cultures (think about UK, France, Germany, Italy, Spain, Switzerland and many others) while the nearest place to fly outside Australia is Perth/Singapore or similar which makes a 4 hours flight. From all the other places it make take up to 7 hours and with that transit-time from Europe one flies to North america….just for comparison. It’s really true …OZland is right in the middle of nowhere.

  • I hate Adelaide as a young person because the only things we do on the weekend with friends is hang out at their place or eat at overpriced restaurants. Our night clubs are on one road only and the nightlife experience is 4/10 if best and inside is small. The weirdos don’t only come out at night because in the day time around the city creeps, meth heads and alcoholics come up to me when I don’t want to talk to them. Rent around city is cheap BUT anything under $400 a week will only give you a place that is only 1% better than living on the street (and my rent for my crap place just increased by $30 a week, why??). If I could I would get out of here as fast as I can. Of course if you’re from a big city and coming to study in Adelaide you will love it because it’s shiny and new and you will inevitably just go home to your better city after you graduate, so while you’re here make sure to tell locals like me how much you loooove Adelaide every time :))))

  • 💛👏 I have been Australia 9 times, in Brissie quite most inpressived foe me as up north is Aunshine coast and headind south is Goldcoast. Try not to think that Those 3 are in very good location. Hoping to visit Sydney, Melbourne again also other beautiful places such as Adelaide, Perth, Darwin, Hobart N Cairns. All the best from Thailand xx 💓😘🇭🇲

  • Melbourne & Perth by far have the highest living standards and best quslity of life. Both have been the best since the 1850s. Victoria has the lowest electricity, gas and water costs in Australia and the best produce, best events and sporting venues, best universities and libraries, best restaurants, best transport system, best roads, best workplaces, best entertainment. Perth is not far behind.

  • I would move back to Adelaide tomorrow but I know Winter would kill me after too many years in the Tropics. Sydney is fine for people with money – and I mean Silicon Valley money – but that doesn’t make the other cities ‘cheap’ unless you are moving from a really expensive part of the world. Ignore the stats re median wages in any state which has a lot of mining – those people earn every cent but it paints an unrealistic picture.

  • I dont know where you got your information from, but you definitely could not live comfortably on $1000 a month. That wouldnt even cover your rent. It wouldnt come near paying rent for a modest apartment. I am from Australia. You can expect to pay around $1,000,000 for a house. Cheaper in states like South Australia or Tasmania where you might pick up a house in a modest not too good area for $600,000. But in these states it is also difficult to find employment, and many people travel to the more expensive states to get a job.

  • When Melbourne City council’s workers or subcontractors falsely accused me of parking in a restricted Zone and gave me a malicious Infringement Notice, I believe I have a right to complain. 😊. When I viewed the photos on line, I saw that they have taken a photo of a parking sign from a completely different area and uploaded that photo under my fine as if they want to pretend that I had parked there. That was a deliberate malicious act. Not sure if those people issuing fines get a commission or have revenue targets or why they do such low cheap acts. I have submitted a request to review my fine as it has been faked.

  • Townsville’s growing youth crime problem has it listed as one of the worst criminal hotspots in the world, with the regional Queensland city named alongside Tijuana, Baghdad, Caracas and Tripoli. The city is ranked as the 60th worst location in the world for in terms of crime, according to Numbeo, the world’s largest user-contributed database which provides statistics on global cost of living, housing indicators, health care, traffic, pollution and crime.

  • Marvelous Melbourne. Melbourne is the spiritual capital of Australia because it was the original capital city of Australia briefly, and where federation was born. until the Sydney siders started moaning and a compromise had to be reached whereby the capital city of Canberra was created and placed smack bang in the middle of the two cities. This pacified the whingeing which emanated from the north and everyone was happy. Melbourne was also @ one time the richest city in the world during the peak of the gold rush period in the Victorian golf fields in the mid to late 19 th century. Much of the grand old style architecture is testimony to this. And yes she was dubbed marvelous Melbourne. If u do visit Melbourne a trip to the regional towns of Ballarat and Bendigo is pivotal to understanding the history of this gr8 historic city Melbourne.

  • Australia: man were punished for something they didn’t do, they got shipped from England to australia at this time Australia was just an island, they were all sent to wich is now Victoria, they started living like apes, the population went from 22 to 688 In just a year, Australia was once named new Holland and the states got named now, there was only “qld than it was the only state” it went from qld to central Australia (it changed to Australia when central Australia was added) and also van diemans land